Proactive Coaching

Shop for

New Releases

Unlock your coaching potential with our new books featuring transformational coaches! Gain valuable insights on impactful leadership, team culture, and motivation to inspire your athletes for life.

Coaching for Significance (Volume 1), Pat Summitt/Dick Vermeil

$20.00

Coaching for Significance (Volume 2), Tim Corbin/Heather Tarr

$20.00

Best Sellers

Captains, 7 Ways to Lead Your Team

$7.00

Compete, 13 Traits of Elite Competitors

$7.00

Life Lessons for Athletes

$7.00

Playing With Confidence

$7.00

About Us

Proactive Coaching works with coaches, teams and leaders to help intentionally create character-based team cultures, provide a blueprint for team leadership, develop confident, tough-minded, fearless competitors, and train leaders for excellence and significance.

We have had in person presentations to over 1.5 million people across the U.S., Canada and Europe. We have books, eBooks, booklets and streaming presentations designed to help coaches, athletes and parents better navigate the world of recreational, competitive and professional athletics.

Testimonials

Bruce, thanks for your words of inspiration and leadership to our cadets. You were marvelous. Your message was absolutely on target. Thanks for what you do to make our nation more in touch with its core values.
Leo Brooks, Brigadier General
Commandant, USMA at West Point

The American Baseball Coaches Association holds the largest baseball convention in the world each year. In our 65 years of hosting this event we have had hundreds of the finest speakers in the world representing all aspects of coaching. Bruce Brown has been invited to address our group four times, each time with over 3800 coaches in attendance, and it can be said without hesitation that we have never had a presenter better received than Bruce. Through his speeches and his writings he has changed lives. Our coaches are better coaches and better people for having heard him and we are excited about having him address our coaches again in the near future.
Dave Keilitz, Executive Director
American Baseball Coaches Association

The profound message and materials from Proactive Coaching are simply the finest that I’ve read and heard in my over 35 years of coaching and athletic administration. Inspiring and relevant for anyone who is serious about teaching and modeling positive leadership and life lessons through competitive sport, their message of hope and change in our sports world will definitely have a positive impact on anyone who is willing to listen and implement what they say. It did for us.
Dr. Dennis Janzen, Director of Athletics/Head Volleyball Coach
Fresno Pacific University

The Proactive Coaching presenters are proven winners who are committed to making a difference in the lives of young people through improving the professional culture of coaching. Their presentations are dynamic and meaningful. They contain outstanding material and application based strategies for coaches at all levels. Proactive Coaching delivers a wake-up call and challenges all of us. Their approach puts everything we do in perspective. Every athletic program that desires to be at the top should utilize Proactive Coaching materials and onsite presentations!
Steve Ridder, Athletic Director/Basketball Coach
Embry Riddle University